Nike wanted to equip the Turkish champions-to-be with a kit to ignite the hearts of the supporters, and light the club’s way back into European football. This resulted in a narrative about stars and embers, and a campaign that treated the fans to their first interview in years with iconic manager Fatih Terim.
Agency: River
Client: Nike / Galatasaray
Role: Digital Strategist / Content Creator
Year: 2018
PR PIECES – TELLING THE STORY
